gpstudio has artfully designed the packaging for the whisky brand Fable. Through the Scottish myth, “the Ghost Piper of Clanyard Bay,” each bottle visualizes a scene from the story through black and white illustrations. The bottles emit the type of spookiness that fills you with joy as if you were sitting around a campfire sharing ghost stories with your closest friends. All the labels, including the title fonts, are handwritten to reflect the brand’s storytelling aspect. Bella Jones created gorgeous handmade whisky cups and water jugs made from black porcelain influenced by the black rock of Clanyard Bay that will be sold alongside the whisky bottles. The packaging is moody yet balances a sense of delicateness as well.