Why Packaging Designers Should Visit A Recycling Facility

Published

There was a time, not so long ago, where if I had a piece of plastic that needed throwing away, I would toss it in the recycling bin and give myself a pat on the back for a job well done because RECYCLING.

On its face, you could say it was “wish recycling,” that never-ending sequence of crossed fingers and throwing whatever you can in the blue bin in hopes that someone will repurpose that material.

But it’s more than just that. Most consumers probably think that everything from a Starbucks coffee cup to their granola bar wrapper or even those pesky plastic straws everyone keeps harping on and on about are recyclable when in all actuality, they aren’t. Granted, I wasn’t throwing car batteries or bowling balls into my blue bin before, but at some point, you honestly believe that these materials have value, that they have an end-use, and that you can sleep easy at night because you weren’t the one shoving a straw into a sea turtle’s nose.

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