Alice Clapp​, Strategy Director​, Design Bridge and Partners ​ Whip-smart and a proven client whisperer, Alice brings clarity to the complex. ​This superpower paved her way through the WPP Fellowship, where she rotated through insights and advertising before landing in branding—just the right balance of thorny challenges with pretty endings. ​Today, you’ll find her shaping the spirits industry, reimagining the childcare system, and making time to mentor the next generation of strategists.​ Whatever the challenge, give her a marker and a stack of sticky notes, and she’ll give you a solve and a story.​