Nutramins™ | live well grow better

spyros doukas on 12/27/2018

Nutramins is a line of nutritional supplements that focus on wellness provision, combined with effective age management. Supplements are based on Branded Ingredients, which are a revolutionary scientific approach on natural ingredients, empowered by the knowledge of advanced medicine techniques. Designing the brand’s identity was challenging enough, as the end-result had to be immediately recognizable as pertaining to the category and at the same time differentiated enough against practically thousands of alternatives. Packaging design follows the concept of directness and purity as we did with the brand naming in order to emphasize on the science behind the supplements and company's medical know-how. This led us to an extremely clean and modern design that focuses in the medical aspect of the products. Overall, packaging has a “quite power” attitude, that, we believe, differentiates the brand from the rest and makes the consumer understand that is a worth trusting solution.