MY LOOKS by Wolfgang Joop

brandcouture on 09/20/2022

Wolfgang Joop is one of the best known and most acclaimed designers of our time. His new brand “LOOKS by Wolfgang Joop”, first presented at the Fashion Week in January 2020, attaches great importance to sustainability and a young mindset. The philosophy of the brand is to Reduce – Reuse – Recycle. The brand understands the challenge of meeting the desire for fashionable self-expression in an era of ever-expanding consumption. It values high-quality, mindfully manufactured materials that can be made accessible to everyone. “LOOKS by Wolfgang Joop” is the answer for an industry undergoing radical change. Instead of bowing to the fast-paced, seasonal rhythm of the fashion industry, the brand is centered on creating exclusive, high-quality designs and small collections that celebrate individuality and take a stand for the responsible use of resources.