Galipette Cidre

Antti Laukkanen on 11/30/2018

The heritage of French cider-making dates back to the 8th century, a time when sugars were natural and sweeteners a distant dream. Back then, it was all about the quality of the fermented apple juice. Galipette Cidre pays tribute to this longstanding French tradition with its contemporary, all-natural ciders. Galipette Cidre is an authentic, French cider made of 100% pure apple juice using apples cultivated specifically for cider. Whereas authentic french ciders are traditionally associated with rural aesthetics and graphic apple references (orchards, fields, the fruit), Galipette Cidre made a very deliberate decision not to reference the apple at all. It's a strategy that brings a pared back, modern, lifestyle-orientated brand to life. The visual identity is a meeting of heritage and modernity, impact and elegance. The round shape of the labels and the distinctive bottles are derived from the name – Galipette (french for somersault or forward rolling movement).