Menage Golden Sour Beer Label

Norlo Design on 11/14/2021

This golden sour was originally called Ménage à Quatre, a nod to the four microorganisms that make it sour. It was later shortened to Menage; a name that dances on the tongue as easily as the beer itself does. Inspired by the French name and unique aging process, we knew we wanted an elevated and timeless label. Aged in oak red wine barrels, this sour had never been bottled before and is the only bottle of this kind in Copper Kettle’s lineup. For a label deserving of that pedestal, it needed regal elegance. The queen icon is interlaced with wood barrels, oak leaves, and wheat stalks to flaunt the unique and intricate qualities of this high-end beer. The label is printed on thick, textured cream paper with the edges browned, leaning into the story of vintage regency and the unique aging process. Deep and striking violet foil dons the name, oak leaves, and the volume ribbon, creating an eye-catching, three-dimensional experience.