Moja Cooking Oil & Spice Kits
my creative on 03/14/2021
The Client: Moja Cooking Kits come with a combination of cooking oils and dry ingredients that can be used to add flavour to a fresh serving of food. The kits are designed to allow travellers the enjoyment of a home cooked meal, on the road, without buying the full cupboard of supplies normally needed. Small quantities of each ingredient are intended to serve one or two people, won’t take up too much space in your bag, and will fly by airport security. The Solution: Together we wanted to express each flavour more by shape and texture and not confuse the packaging or customer with dozens of colours, for example associating blue for salt and red for chilli and orange for ginger etc etc. The black paint illustrations directly depict the taste profile of each spice or herb. An emotional expression of the mouth explosion or mellow taste sensation. Made from 100% recyclable materials and packed in small portions, Moja Cooking helps you minimise waste and and maximise convenience.