Biography

Adrianne De Loia on 11/18/2020

The New Natural We know nature to be bold, dramatic, and full of surprises—but saw that ‘natural beauty’ brands were flat, sterile, and predictable. With our deliberate use of vibrant color, Art Deco grandeur, and modern graphic elements, we’re revealing what’s really ‘natural’ in beauty: namely, power, intrigue, and a bit of whimsy too. You'll see this approach at every level of Biography, from our energetic visuals, uncompromised ingredients, and sustainable practices.