Catoctin Breeze Vineyard Butterfly Series
Lisa Gorham Creative on 11/04/2020
From the moment the Fizyta family laid claim to the land that would one day become Catoctin Breeze Vineyard, they knew they had something special. The mountains, soil, picturesque surroundings, and Catoctin Mountain butterflies. After a few years of preparing the land, and the first vintages aging, it was time for these winemakers to turn their attention to packaging design. They wanted their inaugural fleet of wines to feature a label design that captured the Catoctin Breeze experience in a unique way. Working closely with the client, we developed a series design that's classic and creative, with a vintage, handcrafted feel. The labels, and the varietals they represent, are distinguished by unique hybrid illustrations. Each showcases a distinct butterfly specimen carefully unified with a companion corkscrew. Inspired by old insect specimen boxes, aged parchment paper serves as the label's backdrop, putting these whimsical creatures on display.