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Moschopolis wines

The brand is based on the premium wine quality matured in barrels, scientific approach of the owners' aged experience and thorough methodology of each production step -from the born of the grape- to the bottling. Instead of introducing a representational metaphor in the label, we created a wine-self-reference one, a label that carries only wines' internal and essential information. This was achieved by collecting, structuring and organising the most important elements. By introducing a clear typographic system on the label, extroversion has been achieved, which arrives from the decision to include all information available directly to the viewer. Secondly, methodology was accomplished visually through this system, in a way that verifies the brands' own practice. Thirdly, education, as a way of communicating all the essential elements of this product to the also non familiar to barrel wines audience.