Barral

NOANCE on 01/27/2020

A modern take on Cape-Verdean tradition. We have been invited by the founder of the brand to develop their entire system. We have worked every stage from naming, strategy and identity to packaging and marketing assets. Placing the brand in the market visually was the main challenge. We wanted a brand which would stand out in the international and local markets through quality and refinement, but also be welcoming, traditional and humble.