Bulletproof on 10/09/2018
Capturing the unabashed patriotism of the American Revolution, we brought the story to life through intricately crafted illustrations, each one depicting a heroic moment in the revolt against the British. From the outset, we knew that bespoke detailing and finishes were critical in order for Fort Hamilton to truly stand out in the rapidly growing craft whiskey category. A design rooted in the era; from the intricate detail of the meticulously crafted cannon and battle scene, to the Fort Hamilton brand mark and typography inspired by the military insignia and signage of the time. Signed off with Hamilton’s rally cry: “Liberty or Death”. This is the new world of revolutionary craft.