Cowan London breathes new life into Billson’s brewery

23 January 2019 Independent, international design agency Cowan London today unveils the brand identity and packaging design for Billson’s new range of all natural small-batch sodas – part of a bigger project to rejuvenate one of Australia’s oldest drinks manufacturers. It was way back in 1865 when Englishman George Billson first started making drinks from the exceptionally pure Alpine spring water rising from the ground at Beechworth, north-east Victoria. They’re still doing it today, making Billson’s one of the longest continuing beverage manufacturers in Australia. In 2017 new owners came in, inspired by this heritage and eager to breathe new life into the brewery. The new all-natural range of five lightly sparking, 100% natural sodas is made from local fruits and herbs mixed with the pure spring water that still flows from the brewery’s onsite well.