Thirst Craft on 01/24/2019
Aruba’s Favourite Beer The second of our Aruban beer rebrands, Chill sums up what this happy Caribbean island is famous for: sun, sea, sand and fun. Once Aruba’s favourite beer, Chill had lost its shine. Aggressive competitors paired with an outdated design meant Chill was in its fourth consecutive year of decline. Having reached out to partners across the globe, Chill chose Thirst to evolve and re-energise its beloved beach beer.