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The Dieline's Best Of September 2023

by Chloe Gordon on 09/29/2023 | 4 Minute Read

As I've matured and reflected, I've realized it wasn't summer I loved; it was the carefree, untroubled nature of the season that I cherished. And, to continue evolving forward, I've decided that instead of living in a state of nostalgia, I'll bring the carefree nature right into fall. And, as we move right into October and leave behind the humidity, I'm finding joy in everything the new season will bring.

But I'm not looking ahead without honoring the past, and this past September brought many creative packaging designs. From the introduction of pumpkin spice season to a non-alcoholic olive oil martini, the creativity was unparalleled and sets a high bar for the month ahead.

Check out the best stories from September below.


Pumpkin Spice Season Returns Yet Again: Here Are Some of the 2023 Highlights

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What Could a Redesigned Recycling Symbol Look Like?

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Coca-Cola’s Latest Limited-Edition Flavor Tastes Like the Future (and Was Co-Created By AI)

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Johnson & Johnson Announces Major Brand Refresh (And, Yes, There's a New Non-Cursive Logo)

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Reed Words is an Agency Focused Solely on Language and Brands’ Verbal Identities

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Ahoy, Parrotheads; Jimmy Buffett Was a Master Class in Lifestyle Branding

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Lip Smacker Celebrates 50th Anniversary With 'Vault Collection'

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Graza and Aura Bora’s Olive Oil Martini Is A Collab We Can Get Behind

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Tesla's Latest Cybertruck Promotion With McDonald's Catches CEO Elon Musk By Surprise

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Mackey Saturday On Designing Great Brands And Why Skateboard Logos Kick Ass

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New Theory Rips Up The Rule Book When It Comes To Wine Branding

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Elmwood Updates Plant-Based Alpro Brand

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Lick and Heinz Team Up To Serve Up Ketchup-Inspired Interior Paint

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Embracing Imperfection With Thankyou's Forever Bottles

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MAOWOO Cat Food Packaging Takes A Humorous Approach

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Wiz Khalifa's Mistercap's Mushroom Kits Takes You On a Mycelium To Meal Journey

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Studio Heavy Combines Mexican Mythology and Austin Vibes For Mayawell Brand Refresh

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Liebre Mexican Sauces' Packaging Is Inspired By Mexico's Rich Culture

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Ferrarelle's Effortless Blend Of Simplicity And Sophistication

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Relaunching Graze With A Tasty New Look

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Italian-Inspired Packaging For Gran Medici

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Soapy Faith's Packaging Invites Consumers To Engage With An Empowering Narrative

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