Inspired by decisive moments, Estudio Cariño designed the packaging for perfume brand Tokio. When paired with the elusive black hues, the psychedelic-inspired typography and intricate illustration create a contemporary yet reserved aesthetic. The typography beautifully balances the design system, creating intrigue in an otherwise simple approach.
We tried this incredible perfume, which smelled very black and white for us. Like something was about to happen. It smelled noir with a contemporary eastern vibe. So we designed a custom wordmark and symbol that explain themselves.