Mad Lemon's Brilliant Can Design Comes To Life Through Psychedelic Personas

Brand development studio Helium Creative and artist Mimo collaborated on creating the packaging design for Mad Lemon's brilliant design. The Denver-based lemonade cocktail brand's packaging is inspired by music festivals, physcadellics, flower crowns, and all the good vibes. In addition, each flavor profile is packaged in a can with a unique personality, allowing the brand's ambiance to truly come to life.