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Three Cedars Vodka Packaging Is Anything But Minimalistic

by Chloe Gordon on 06/17/2022 | 1 Minute Read

Typography sits at the forefront of Pavement Design's packaging design for Three Cedars' vodka. The gorgeous cursive script coupled with the rustic label edges creates a stunning contrast that's unexpected yet grippingly captivates. The design is simple, allowing the typography to become the main character, but utilizing an intricate script typeface creates a design that feels anything but minimalistic.


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Since 2014, Hudson Valley Distillers has been thoughtfully distilling spirits using ingredients only sourced in their own Hudson Valley “backyard”. This commitment to craft results in exceptional spirits that represent the terroir confidently.

The lettering style is influenced by and pays homage to the Colonial history of the Hudson Valley, creating an uncomplicated and sleek look sure to attract today's discerning craft spirits consumers.

Editorial photograph

Their Three Cedars Vodka is distilled from 100% New York corn sourced from local organic farmers and hand-distilled using only three natural ingredients. To capture this promise, a hand-lettered preamble adorns the package, boldly announcing the quality of the ingredients and region of the distillery's namesake.

Editorial photograph
Editorial photograph

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