Olive Oil That Feels Like A Warm Embrace From Love Is Love
by Chloe Gordon on 04/06/2022 | 2 Minute Read
Sometimes, the smallest of gestures can make the most significant impact. Love is Love is a packaging concept that proves this theory. Designed by Supperstudio for Avery Dennison’s Build Your Brand - Design Can Change The Corld campaign, this olive oil showcases curiously endearing illustrations depicting all types of couples. The intricate details, including the rounded edges of the bottle, paired with the pastel hues, continue the warm embrace throughout the entirety of the design.
All types of love have a place in Love is love, a packaging concept focus on diversity. A tribute that serves as recognition and gives visibility to all types of couples, through a series of illustrations where the geometry of the figures and the color stand out. This line of communication is produced on the ecological paper R Granite Blanc FSC.Love is love is part of Build your Brand, the campaign with which Avery Dennison invites people to join a revolution where small gestures can make big changes. Build your brand is a call to action to create responsible brands.
- Creative Direction:: Paco Adín
- Account Direction:: Lourdes Morillas
- Account Management:: Susana Seijas
- Company:: Avery Dennison
- Company: Supperstudio