M&M's And Adidas Create A Tasteful Sneaker Collaboration

Sweet tooths' and sneakerheads' worlds collide with M&M's latest collaboration with Adidas. The Forum Low 84 profile features a bright yellow leather, reminiscent of a Peanut M&M's bag,  with a detachable M&M logo flag. Adidas' signature three stripes appear in a chocolate brown shade, representing the delicious candy's interior. 

The sweet yellow shoebox features an oversized M&M's logo with Adidas' sitting in the top left. The simplicity of the box is admirable, yet, where the packaging is minimalistic in design, the potential for customizable shoes speaks volumes. In addition, the interchangeable accessories allow consumers to customize their look depending on their vibe for the day. 

The sneakers will go on sale via the Adidas CONFIRMED app at 4pm, April 19, for $150.