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Pure Rosy’s Period Underwear Packaging Opts For Approachability and Elegance

by Chloe Gordon on 03/07/2022 | 2 Minute Read

For those that menstruate, you know the monthly agony of the few days where you have to wear a pad or a tampon—the struggle of timing, having the right products at the right time, just the downright annoyance. But, there's a new menstrual product on the market working on cutting down on the environmental impact of period products and working to make menstruating less of a nuisance. 

Pure Rosy is a period underwear brand with comfortable products whether or not you're on your period. The 4-layer super absorbent technology in every pair of Pure Rosy soaks up moisture so you can stay relaxed at all times. But not only are the products well designed, but the packaging is also. 

Editorial photograph

The underwear is tucked inside a light seafoam green, periwinkle, or pink envelope, featuring a wave-inspired illustration. The packaging from Design Sake Studio is approachable and dainty but not overdone, and the periwinkle shipment box adds a beautiful pop of color. 

Like all new things, period underwear can seem daunting at first, but if you've ever tried it, you know the power of the product. And, with packaging this pleasant, most everyone is likely to at least give Pure Rosy a shot. 

Editorial photograph
Editorial photograph
Editorial photograph

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