Mombora Rethinks Natural Energy

To rethink the category was the main premise of this project – to achieve this goal, we’ve worked from brand positioning, naming and visual identity to packaging. Mombora’s packaging design enhace the core of a restlessness brand, connected to the high performance sports’ world without giving up of recognizing the natural energy brought by the 100% natural ingredients.

We truly believe that brands like this will redefine their category, keep the market on track and create a positive future to all of us.

Original from the Brazilian biome, Mombora’s ingredients have the power to boost the equation: man+nature: natural power, natural from you. Mombora’s name brings the essence of the original people. In Tupi, Mombor means: jump, overcome the limits, keep going. The brand acknowledge the importance of discussing the sustainability on businesses, the care with the production chain – prioritising small producers and even choosing fruits of the season to develop regenerative forests and reduce the environmental impact.