Jonathan Anderson’s Perfume Design For LOEWE Inspired By The Rainbow

Published

Inspired by the color ranges within the rainbow, LOEWE has released a new range of perfumes with artful packaging. The flask-like bottle is a glass container paired with a wooden-inspired cap. The pairing of the glass and wood feels sophisticated and natural yet tactful. Designed by Jonathan Anderson, the line is made up of seven categories, including “AGUA,” “AIRE,” “AURA,” “ESENCIA,” “SOLO,” “SOLO Ella” and “7 & POUR HOMME.”


Editorial photograph
Editorial photograph
Editorial photograph

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