Akermus Delivers A Natural Product That Honors The Collective Knowledge Of The Free People.
by Chloe Gordon on 09/08/2021 | 3 Minute Read
Akermus is a brand with a philosophy backed by the idea of freedom and simplicity. These two beliefs are translated through the packaging design as the gorgeous green bottle paired with the minimal logo and straightforward typography make a statement in an understated manner. Designed by Mahmoud Ismail, Akermus' bottle effortlessly showcases the art of natural simplicity.
Prickly pear seed oil is derived from the seeds of the fruit that grows on the prickly pear cactus (Opuntia ficus-indica), a tropical and subtropical cactus able to grow in arid climates. Not to be confused with prickly pear oil which is extracted from the pulp or skin of the fruit and does not have any topical benefits for the skin.
The ancestral oil is receiving an ever-increasing attention from researchers worldwide for its multivalent pharmaceutical and cosmetic potential. Its scientifically proven skin wound-healing and repairing effects are due to its extremely high amounts of vitamin E (more than any other oil on the market), fatty acids (mainly omega-3) and vitamin K. It acts as a powerful antioxidant, protecting the skin from premature aging, preventing wrinkles and tightening the skin. Akermus facial oil also soothes inflammation, brightens under-eye circles and stimulates collagen production. You can count on a fast absorption and fresh-faced glow to your skin after application.
AKERMUS — UNDERSTAND OUR BRAND Akermus is more than a brand, it is a philosophy of freedom. We believe that the beauty of your skin lies in the simplicity and richness of the ingredients chosen. In our quest to find a miracle formula for our clients, we have come to the conclusion that skin care begins with the application of our product, but also with a sincere work on oneself. From healthy lifestyle habits to various nutrients that reduce inflammation in your skin, we are on a mission to equip each member of our community with the resources they need to flourish and of course, enjoy radiant skin. By studying many traditions that have been passed down from generation to generation, Akermus wanted to deliver a natural product that honors the collective knowledge of the free people.
- Designed By: Mahmoud Ismail
- Instagram: @mahmoudismaildesign
- Branding Designer & Art Director: Mahmoud Ismail
- 3D Modeling & Visuals Designer: Mahmoud Ismail