Salt Bae Has Nothing On The Latest From Pineapple Collaborative

by Rudy Sanchez on 09/22/2021 | 2 Minute Read

Founded in 2015 by Ariel Pasternak, Raisa Aziz, Atara Bernstein, Jordan Miller, Maddie Morales, and Ann Yang, the Pineapple Collaborative was their way to build a brand that fostered community in a more welcoming way than they’d experienced while highlighting women in food. From its Washington, DC beginnings, the Pineapple Collaborative has expanded into other cities and a line of pantry items, including olive oil and apple cider vinegar. Today they have announced the addition of another kitchen staple, salt.

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The offering is hand-harvested Peruvian salt produced in partnership with Sarela Herrada of SIMPLi and Yolanda Acurio Mendoza of Comunidad Salinera de Maras, a women-run co-op. This medium grain pink salt is flavorful thanks to its high mineral content and harvested using the same method for hundreds of years.

Editorial photograph
Editorial photograph
Editorial photograph

Packaging for The Salt found inspiration in its provenance, and the kitchen staple comes housed in a beautiful and traditional Kaolin ceramic vessel. Similar to the traditional Peruvian method of storing salt, Studio L’Ami designed the container based on conceptualizations by Pineapple Collaborative co-founders Ariel Pasternak and Atara Bernstein. The ceramic jar is as attractive as it is functional and is intended to beautifully take up space on tabletops and counters. The half-moon lid comes elegantly designed to make seasoning foods and dishes effortless. The choice of a ceramic vessel for The Salt also compliments the brand’s use of tin to package its olive oil and glass for its apple cider vinegar by using a different material.

Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph

Pineapple Collaborative’s The Salt is available now, along with The Olive Oil and The Apple Cider Vinegar.

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