Fans of coffee chain Starbucks donât just anticipate seasonal pumpkinized drinks-devoted customers also eagerly await new merchandise that accompanies the beverages, looking forward to new tumblers, mugs, accessories, and clothing. The offerings on the shelf arenât homogenous across the globe, with the US merch being a more Karen-friendly affair. The Sirenâs merch in some of its other markets is frankly better and more stylish, especially in Asia.
For summer 2021, Starbucks fans in Asian markets such as Hong Kong, Macau, and The Philippines are getting treated to a unique and first-ever collaboration with fashion brand FILA. The Starbucks x FILA collection includes tumblers, totes, bags, and other lifestyle accessories featuring the sportswearâs signature dark blue, red, and white colorways mixed with the beverage vessels also sporting the coffee chainâs logo.