Heaz is a brand design company based in Korea. Their recent packaging design for OL-Lab, shampoo for hair loss, focuses on a plan that’s as simple and clean as the ingredients within the bottle. Dealing with something as personal as hair loss isn’t something to take lightly, but by embracing natural elements and a minimalistic design, Heaz allows this product to become more approachable and less authoritative appearing. And despite being approachable, the package design still maintains a professional attitude so that the consumer knows that they can trust the brand and the product.
OL-Lab is the kind of product you feel proud to have sitting in your shower, thanks to the fresh design aesthetics.
