Part of the pizza experience is opening your box of pizza to discover the magic within. But, Paperizza is taking that magic one step further by working with Nômada Studio to design the most whimsical pizza boxes I’ve ever feasted my eyes on. Not only do the quirky illustrations set a lively and amusing tone, but they feature information about the pizzeria interestingly. I also love that the eatery created packaging for single slices. It brings the pizza eating experience to a whole new personal level.
Pizza boxes designed for Paperizza, a super young and modern pizzeria from Petrópolis / Rio de Janeiro. During ideation, we had the idea of using illustrations all over the box and spreading information like phone, website and social media through the layout, connecting this information with the illustrations when possible. The result is a box with a super vivid color, which according to the founder of @paperizza has been a great success: “The feedbacks on the packaging are always 10/10”.
Packages for pizzas of 25, 30, 35, 40 and 45 cm were created and also a package for slices. The illustrations were also used on the pizzeria wall and in all communication materials.
Everything at Paperizza is designed to bring your customers the best pizza experience, both for on-site consumption and delivery, it couldn’t be different when it comes to the packaging.
