Nude Brings Irreverence And Spontaneity To The Milk Alternative Category

by Chloe Gordon on 04/09/2021 | 2 Minute Read

Milk is something you always have. It's an essential item and something you probably don't think twice about. However, Nude is introducing oat milk that gives the category the twist it's been needing. With pale colors, a logo full of personality, and being completely carbon neutral, this brand owns its space in the market and fully embraces the takeover. We mean this respectfully, send Nude.


Editorial photograph

Meet Nude. An oat milk with a cool & clever twist. The first carbon-neutral in Brazil, the brand has the style and irreverence this category was lacking. Really, oat drinks around here tend to be quite boring. Not Nude, though. Since the launch the brand has gained ground all over the country and received some mouth-watering investments. Yay \o/ Nude pushes the market forward with a simple and spontaneous pack design, voice and visuals. #sendnudes

Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph
  • Nude.: Designed By:Rebu
  • Instagram: @rebu_work
  • Creative Director: Pedro Mattos & Fernando Andreazi: Rebu
  • Design Lead: Camilla Mattos: Rebu
  • Set Designer: Bruno Faiotto: Rebu
  • Copywriters: Giovanna Marques, Fernanda Damas: Rebu

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