O,nice! Design Studio Has Outdone Themselves Again
by Alianne Valladares-Prieto on 02/23/2021 | 2 Minute Read
O,nice! Design stepped up to their own challenge—to create a liquor bottle label using a plethora of printing techniques to pull it off. The result was intricate, impressionable, and downright luxurious. Foil finishes, primary colors, and fine lines come together to make this label feel as exclusive as it looks.
This Extra Strong Rum is a design project aiming to challenge printing technique: using all the 15 printing units on a brand new machine to create an extraordinary and unique spirit label with a single-press pass.
The result is a print masterpiece enclosing the best in design, press, finishing, and materials: three hot foils, one cold foil, digital, offset and silk printing, micro-incision, die-cutting, two-papers matching and varnishing —all of which contributes to the rum's one-of-a-kind label.
The pirate–themed label is printed on two different labels. On the bottom one, pirate ships and strange creatures are depicted, printed with cold holographic foil and its changing reflections. On the upper natural paper, two circular decorations enclose three different metal hot foils: a shiny silver, a natural beige and a full copper. The rum seal in the middle has a special relief with a strong tactile effect.
The GRO Agency