Everything purchased at Marcado looks like it came directly out of an 80âs MTV music video. With that generational style in mind, the brand seeks to set itself apart. Offering brilliant and flashy pins, straps, and other accents meant to liven up any outfit or accessory, Marcadoâs packaging needed to follow suit.
They reached out to Brada to help them in effectively promoting their memoâthat you should always be able to boldly âmarkâ up an otherwise mundane jacket, bag, or shirt. To do so, a quintessentially 80âs neon purple, blue, yellow, and green were chosen for the box and cross-over labeling finish. The repetitively formatted slogan âmark your styleâ is also reminiscent of 80âs fashion and does well to further drive their message home.
