Frank Seltzer is a hard seltzer brand whose branding is as straightforward as its ingredients. Thereâs nothing easier to drink than simplicity with a hint of fizzle, and Frank Seltzer does a good job of enticing you to grab its boxes off the shelf.
Partnering with Fitzroy Amsterdam to develop a unique personality and image, Frank Seltzer gives us bold, groovy, and linear digital artwork to entertain ourselves with. The creative names for each flavor are written in the same color as the respective flavor, which always matches the color of Frankâs hair. The distinguishable face makes the brandâs identity playful and unique.