Little Spoon is a brand that makes mealtime and snacktime a breeze for babies, toddlers, and kids. The brand recently worked with design agency Little Big Brands to create packaging relatable to both children and their parents for no-fuss eating. The colorways and illustrations beautifully represent the flavors within, and while youthful, the packaging is anything but immature. Little Spoon’s packaging is colorful, simple, and practical, appealing to parents and their kiddos alike.
Little Spoon has gone from fledgling start-up to a rapidly growing DTC leader in the fresh baby food space. With its newest product innovation of fresh, on-the- go smoothies, it was the perfect opportunity to optimize the brandâs visual presence. Little Spoonâs branding agency of record, Little Big Brands, was tapped for the redesign.
