DIELINE AWARD WINNERS REVEALED

IKEO Is A Conceptual Canned Coffee Beverage With Quite The Personality

by Chloe Gordon on 10/08/2021 | 2 Minute Read

Gradients are in, and Ikeo has tapped into the design element with grit and grace. Also featuring illustrated characters, Ikeo's iced coffee cans are as vibrant as you'll be feeling if you taste the caffeinated liquid within. Between the funky typeface and quirky characters inspired by the most popular cartoons, designed by Aya Magdy and illustrated by Ahmed Algendi, Ikeo has delivered on something many brands are missing: a big visual personality.


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The steps of the project are directed towards the youth category, the most vibrant, exciting and vital influence among the dierent age groups, where the compass culminated in us to go to Juba to the beaches of Italy, where there is vitality and excitement, and from where the first brand ice coee was established especially on the beaches of Italy, specifically the summer, and from here we unleashed our colors in the sky.

As for the play side, we took the compass that directed the beloved cartoon characters in a special and new direction, represented  by the small characters in the family (the ikeo - family) and then also the big characters, such as the character inspired by the mouse chef movie (Linguini) and also the character (Jimmy Neutron), but more The girls' characters are also inspired by the Five Witches, and the inspiration pattern .

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Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph

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