DIELINE Awards 2024 – EARLY BIRD ENDS THURSDAY
Featured image for Perfy The Perfectly Quirky Soda

Beverage Packaging

Perfy The Perfectly Quirky Soda

by Chloe Gordon on 10/26/2021 | 2 Minute Read

You might've thought that the perfect soda didn't exist, but that's simply because you haven't yet heard of Perfy. With real fruit, low in sugar, and adaptogens in every can, this is a soda you don't have to feel guilty drinking. With packaging designed by candybrophycreative, this soda can flawlessly combine the old-school vibe with a more modern approach—a juicy take on a soda.

Editorial photograph

Perfy is our most recent creation to help our client create the perfect packaging and branding for their "old school taste" for an alternative healthy soda range. With many lines on the market is was critical to produce something with unique graphics and illustrations so we set out illustrating fruits in a quirky mid century abstract way, perfectly imperfect. Perfy vibes had to be perfect for our client so many concepts we undertaken and the last minute colour ways are from one of our concept sodas Fast Energy. Creating concepts often help clients who may be indecisive about the direction the want to go in. But the result is a fun yummy looking launch range of 3 fruity flavours that we can't wait to try! order your starter pack at @drinkperfy now
Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph
Editorial photograph