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Ragged Edge Transforms Mylo Into A Fertility Brand That Keeps It Real

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Creating little humans is a complex process where a lot of variables have to converge for folks to conceive. The process can be frustrating for some couples with the disappointment compounded in part by the traditional messaging that comes with fertility, one that tends to romanticize the process and present a narrative that doesn’t necessarily reflect the realities of those going through the difficulties of getting pregnant. 

Mylo, previously known as MyLotus, is a fertility tech firm that combines lab-quality ovulation trackers with app software, which gives users straightforward data about their cycles and pinpoints when they are most fertile. The machine utilizes test strips to measure Luteinising hormone (LH) levels, a method that monitors them more precisely, particularly for those with irregular or atypical cycle lengths.

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