Busch Creates A Special 'Beer' For Dogs, Because Fido's Earned A Cold One
by Rudy Sanchez on 08/28/2020 | 2 Minute Read
Having a casual hang with buds with a case of easy-drinking beer is a great way to unwind and socialize. While drinking in the alley with the squad is nice and all, why not crack a cold one with man’s best friend?
Well, for starters, beer is bad for dogs. Alcohol and hops are toxic to canines, so a traditional brewski is a no-go. Thankfully, the folks at Busch have come up with a pup-friendly alternative that dogs will love called “Dog Brew by Busch,” a pork bone broth made with vegetables, herbs, and spices crafted for a bow-wow’s palate. In addition to being delicious, by doggo standards, it's also nutritious and can get mixed with other food or served alone, though serving it in a pint glass is likely a bad idea since dogs lack the required dexterity.
The packaging, however, is more akin to beer than the actual brew. Using a conventional, 12oz aluminum can, the label’s handsome background portrays a proud retriever by the water against a mountainous backdrop. The foreground features a circular logo with a cute bone graphic and Busch's brand visuals.
Busch is making the four-pack of Dog Brew available for order online only, and a dollar from every sale (up to $50,000) will go to supporting Best Friends Animal Society, a non-profit that assists shelters and promotes animal adoption. The Dog Brew sold out upon initial release, but Busch promises more soon with updates available through a mailing list.