Let’s get trippy with it. The brand design for Prismatic Plants feels like a 70s fever dream, in the good way. Utilizing a hazy color pallete and a hero illustration of an eye in various states of alertness, this cannabis product is straight-forward in it’s intended use. Whether you’re starting your day, or winding down, Prismatic Plants is a beautiful reminder that self-care can look different for everyone.
DESCRIPTION
Prismatic Plants is crafted with the wisdom of Master Herbalists, Ph.D. Chemists, and experts in cannabis. Every herbal ingredient is certified organic and undergoes comprehensive and rigorous testing to backup safety and efficacy throughout the manufacturing process.
RATIONALE
Approached for brand refinement and web design, we worked with Prismatic Plants to tighten up their color palette, typography usage, and photography art direction along with the development and execution of a new graphic illustration style for the brand. We then fully overhauled the website design to create an interactive experience that focused on color and movement throughout the site.
SERVICES
Brand Refinement, Illustrations, Website Design & Development
COLLATERAL
Product Photography – Marc Virata Set Design – Drew Saucedo Post Production – Outer Gamut
