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Designing A Unique Unboxing Experience With gita Robot Packaging System

by Dieline Author on 02/01/2020 | 1 Minute Read

The gita Robot is an incredibly unique, first-of-its-kind following robot.

Editorial photograph
Editorial photograph

The packaging system designed to compliment gita was created to be a distinctive unboxing experience for customers. gita is not an autonomous robot and the only time it will roll without a human to follow is when it is first received, unboxed and turned on. It magically comes alive and rolls off its custom base to introduce its owner to the magic of gita. The box top was designed to lift off as if it was a present being unwrapped to reveal gita on a custom base that serves as both a secure platform during transportation but also as a launchpad upon unboxing. Instructions printed along the base of the box guide customers along the journey of the unboxing experience.

Editorial photograph
Editorial photograph
Editorial photograph