SpaceCream CBD-Infused Ice Cream Is Out Of This World
by Shawn Binder on 05/28/2020 | 2 Minute Read
SpaceCream is CBD icecream that leans into the idea that it's product (and flavors) are out of this world. The logo design combines an alien hero with an icecream scoop, making this interstellar product approachable and friendly. While the brand could have gone completely futuristic, the cursive font utilized to denote icecream flavors keeps the familiar comfort that people look for when reaching for a pint of ice cream.
The growing demand for cannabis-based products in food industry categories also affected the sweetest of all – ice cream. SpaceCream is the first 100% organic & CDB-infused ice cream produced in Canada.
This “spacial edition” combines the advantages of plant-based ice cream with the favourable properties of CBD, with a rich taste of toffee. The design communicates the uniqueness of the product, which allows vibes from another planet. The task was to create a naming, branding and packaging design expressing its unique flavours that are out of this world. The playfully creative UFO-inspired concept brings the happy lifestyle approach to the brand identity.