Aprch Brings A Minimal Palette To CBD Sparkling Water
by Bill McCool on 05/18/2020 | 2 Minute Read
Founded in 2018, Aprch is a CBD wellness beverage inspired by adventure and the environment. The cans come with minimal branding and a logomark featuring a sans-serif letterform, as well as monochromatic coloring and a banner featuring some of the bubly goodness within.
While the branding and packaging were done in house, they also looked to Orgeon’s Wilde & Co for an additional design-assist.
“Aprch is a new wellness beverage company inspired by adventure, integrity, health, and the environment. Aprch blends pure sparkling water with good for you elements, including broad-spectrum hemp extract (CBD), key amino acid L-Theanine, and nutrient-rich vitamins to nourish the mind, body, and soul.
Manufactured in Aprch’s private production facility in Portland, Oregon, the CBD-infused beverage is intended to be easily incorporated into daily routines as a ritual. Aprch mixes the characteristics of enhanced water, sports drinks, and sparkling water to create a dedicated wellness drink for people with active lifestyles, who want the benefits of vitamins, CBD, and recovery without THC, caffeine, sugar, calories or sodium.
New flavors and limited edition artist collaboration cans launching throughout 2020.”