Japex Packaging Design Turns Dinner Into An Immersive Brand Experience
by Shawn Binder on 04/07/2020 | 2 Minute Read
Tonight, make dinner an immersive brand experience. The new delivery packaging for Japex is a photo-worrhy experience. Utilizing bold colors that would compliment any instagram feed, the containers present consumers rolls in a fun way that turn dinner into an interactive experience. Our favorite element? The fun phrases Japex includes inside the box — single? taken? sushi hungry? When this package turns up at your door, you'll immediately know the correct answer.
Japex is a sushi restaurant in Florianópolis, Brazil. The company wanted to create an experience in their delivery orders. We designed instagramable packaging, combining colors, ingredients, prints and creative phrases inside the boxes.
- Client: Japex
- Creative Director: Tatiane Kindermann Cabral
- Photographer: Marcos Medeiros
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