DIELINE AWARD WINNERS REVEALED

KOKMUIZA Brewery Is A Geometric Marvel

by Shawn Binder on 04/30/2020 | 2 Minute Read

The brand redesign for KOKUIZA brewery is a geometric marvel that utilizes bold colors and unique shapes that don't overwhelm the recognizable brand logo. By allowing the signature K to always be the hero of bottle across brew flavors, KOKUIZA is instantly a classic. 

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Rebranding project for KOKMUIZA brewery. The task was to redesign initial labels and visual identity to:

1. Improve brand name visibility on labels. 

2. Create better differentiation among products within the brand lineup. 

3. Create a time-efficient design system that would allow creating multiple cost-effective designs within a short time frame.

4. Create an additional "TEST" line for experiments that are sold only at brewery's own store.

The result is a design system with colorful, geometric illustrations, a clear, recognizable brand name while maintaining a fine-tuned signature K letter mark.

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