Ready To Drink Cocktails Never Looked So Stylish Thanks To Abrogatto 18
by Andrew Gibbs on 02/26/2020 | 2 Minute Read
Some people show up to a party in a statement piece, but what if you showed up to the party with a statement cocktail?
Now, you can thanks to these sleek, stylish, Negroni cocktails that come ready to drink.
Abrogratto 18 is a brand of premium, ready-to-drink bottled cocktails. As it is a small company, they have chosen to create collections of small batches of classic cocktails, the first one being Negroni.
The visual identity of Abrogratto 18 is versatile and neutral so that it can adapt to each of the collections without losing the essence of the brand. Afterwards, the packaging was designed, which was inspired by the name of the brand and history of alcoholic drinks around the world.
The design had to be sophisticated and classic but adapted to a contemporary context and in line with the values of the brand: premium and meticulous.
- Photos: Sumiko Miura
- Designer: Alejandro Gavancho