KUYAY Rich Packaging Is For Cacao Lovers
by Shawn Binder on 02/13/2020 | 2 Minute Read
Sure, chocolate usually tastes great but how about the amazing properties it contains? Kuyay's packaging is vibrant enough to brighten up anyone's day, and sophisticated enough to be an amazing gift for everyone. The line's rich color palette varies depending on the % of cocoa contained in each bar, or which ingredients are infused with the chocolate to give the brand a cohesive feel.
"Kuyay is a brand of organic chocolates that is characterized by focusing on research on cocoa and its properties. The brand has specialized plantations where it is researched and genetically experimented with hundreds of cacao strains that they use to make their products.
The name of the brand means love in Quechua (Native Peruvian language), since what drives Kuyay to continue researching and innovating in the cocoa industry is his love for chocolate.
In that sense, Kuyay exists and is specially designed by and for "cocoa lovers", providing a very complete experience of flavors to the consumer and educating about the benefits of this fruit."
- Agency: Fibra