Scoop & Cones Is Funky Gelato With Classic Flourishes

Scoops & Cones is an ice cream brand that is modern and fresh, without being afraid to take cues from the past. The timeless, san-serif font used for the brand name is approachable and brings a friendly feel to the design, while the modular, capitalized font of the flavors is modern and fresh. Our favorite elements of the design has to be the subtle hints to mounds of ice cream. From the logo, which features a spoon and a cone crossing, like two swords on a noble houses' crest to the way the lettering for 'limited' and 'edition' curve to give the visual of three scoops of ice cream piled on each other. 

Scoops & Cones adds a few un-uniformed blobs of color and hyperrealistic images of the fruits contained within each pint to give the brand a fresh, modern look. This is the perfect ice cream to bring to your next movie night of one.