Planty: Milk Aternatives With A Playful Side

These plant-based milks did not come to play! The instantly inviting and warm design for Planty finds each base variant in sprawling cursive, while the muted color pallate speaks to the natural nature of the products. The cursive type along the sides of the design give this otherwise direct brand identity some needed flair. Impress your plant-based friends with a product that not only tastes great, but looks amazing. 

Planty is a organic plant-based milk producing brand.

We created a brand identity for Planty inspired from nature. We provided the communication the simple designs that the brand targets.

We preferred pastel tones as a color scale. We wanted to explain the concept of organic and modern design through typography.

Planty is a minimal and contemporary project. We hope that you like it!