This yearâs Super Bowl in Miami promises to be a little more sustainable, and Ball Corporation, along with Bud Light, is getting in on the action.
For guests who can afford the $5,000 Super Bowl ticket at the Miami Hard Rock Stadium, theyâll be treated to their beverage of choice in an infinitely recyclable 20-ounce cup courtesy of Ball and Bud. This move will help the venue reach some of their sustainability goals as they try to distance themselves from single-use plastic.
“We’re proud to team up with Centerplate and Bud Light to bring fans at Hard Rock Stadium improved, sustainable hospitality with our game-changing and infinitely recyclable aluminum cup,” said John A. Hayes, Ball’s chairman, president and chief executive officer in a press release. “We developed the aluminum cup to ensure it meets growing demand for more green products, and we’re excited that our partnership will give this year’s Super Bowl fans the opportunity to do better by the environment.”