Spearheaded by Adobeâs principal of creative services and visual trends Brenda Mills, Adobe Stock’s 2019 Trend Report Natural Instincts focuses on the importance of taking care of one’s physical, emotional and spiritual wellness and how it’s linked to Mother Earth.
The inspiration behind the name, as well as the report itself, stems from the increase of consumers who respond to visuals of nature, which in turn leads to the realization that humans place their trust in whatâs natural and intrinsic.
“Think of it as a nearly primal balancing act,” says Mills. “As we put more faith in technology, we simultaneously want to be able to stay connected and centered and rely on our innermost promptings including our sense of self and wisdom. The concomitant rising popularity in meditation and yoga, as well as astrology with the trend in Natural Instincts imagery, is no coincidence. Consumers want to lead a balanced life and images that represent nature and wellness across physical, emotional and spiritual realms resonate strongly now for these reasons.”
